Parimatch Affiliate Program Terms and Conditions
This document (hereinafter referred to as the “Agreement”) sets forth the terms and conditions (“Terms”) between BV Gaming Limited (operating as “Parimatch,” referred to as “we,” “us,” or “our”) and you (“you” or “Affiliate”). These Terms apply to all participants in the Parimatch Affiliate Program (“Affiliate Program”) starting from July 1, 2022, and govern the use of your affiliate account (“Affiliate Account”).
This Agreement grants you a non-exclusive, non-transferable right to direct Customers (as defined below) to Parimatch websites.
1. Our Rights and Responsibilities
1.1. Customer Registration
We are responsible for registering Customers referred by you, using the ‘Income Access’ tracking system provided by Income Access Limited.
A “Customer” is defined as a visitor who:
- Joins our database after clicking a designated URL provided upon joining the Affiliate Program.
- Opens a Parimatch account.
- Deposits funds and uses them to wager or play casino games.
Once registered, the Customer’s account is governed by our policies, rules, and operating procedures. We reserve the right to decline or close accounts for legal, regulatory, or suspected fraudulent activity. Certain jurisdictions are restricted, and we will notify you of any such limitations periodically.
1.2. Referral Commissions
Subject to clauses 3 and 6, you are eligible to receive referral commissions (“Referral Commission”) based on revenue generated from Customers you refer who open accounts and place real-money wagers.
1.3. Amendments
We may modify or replace any part of this Agreement at our sole discretion. Notifications of changes will appear as a pop-up when you log into your Affiliate Account. Continued use of the Affiliate Program after receiving notice signifies your acceptance of the updated Terms.
1.4. Application Process
To join the Affiliate Program, you must accept these Terms, complete the registration form, and provide requested documentation. Approval is at our sole discretion and will be communicated via email. The Agreement’s effective date is the activation of your Affiliate Account.
2. Your Rights and Responsibilities
2.1. Linking to Parimatch Websites
As a participant, you are granted a non-exclusive, limited, revocable, and non-transferable right to create hyperlinks to Parimatch websites. Approved advertising methods include banners and Pay-Per-Click (PPC) ads, provided they align with our brand image. All PPC campaigns must meet specific guidelines and be pre-approved by contacting [email protected]. Advertisements must clearly disclose:
- “New customer offer”
- Deposit requirements
- Wagering requirements, if any
- Terms and conditions
You are required to:
- Avoid promoting free-to-play games to unverified UK users.
- Use age-gating mechanisms on social media.
- Ensure campaigns do not appeal to minors or vulnerable individuals.
2.2. Adherence to BGC IGRG Code
In compliance with the Betting and Gaming Council (BGC) Industry Group for Responsible Gambling (IGRG) Code, you must:
- Target paid social media ads to audiences aged 25+.
- Restrict organic content on YouTube to audiences aged 18+.
- Post weekly safe gambling content on each social media platform used.
2.3. Prohibition of Spamming
Spamming in any form will result in immediate termination of your participation in the Affiliate Program.
2.4. Domain Registration Restrictions
You are prohibited from registering domain names, trademarks, or social media accounts resembling Parimatch’s intellectual property. Breach of this clause will result in immediate termination of this Agreement.
2.5. Bidding on Brand Terms
You may not bid on or register keywords, search terms, or other identifiers that are identical or similar to Parimatch trademarks for PPC advertising.
2.6. Approved Creative Materials
You may only use approved promotional materials provided by us. Any alteration or unauthorized promotional activity is prohibited.
2.7. Traffic Quality
You must ensure traffic is legitimate and not generated in bad faith. We reserve the right to withhold commissions in cases of suspected fraud or abuse.
2.8. Responsibility for Your Website
You are solely responsible for the content, operation, and maintenance of your site, including ensuring compliance with all applicable laws. You indemnify Parimatch from any claims resulting from your website’s content or operation.
2.9. Relationship
This Agreement establishes a relationship of independent contractors. Nothing herein creates a legal partnership, agency, or employment relationship.
2.10. Use of Marks
We grant a limited license to use our trademarks (“Marks”) for promotional purposes, revocable at our discretion. You must notify us of any misuse of the Marks by third parties.
2.11. Confidentiality
You must maintain the confidentiality of information received through this Agreement and refrain from unauthorized disclosure.
2.12. Data Protection
You agree to comply with all applicable data protection laws, including GDPR, and ensure the secure handling of personal data.
2.13. Licensing Compliance
You agree to uphold all licensing objectives and comply with relevant regulations, including those set by the UK Gambling Commission, Gibraltar Licensing Authority, and other regulatory bodies.
3. Referral Commission
3.1. Calculation
Referral Commission is calculated monthly based on Net Gaming Revenue (NGR). Commissions are:
- 30% of NGR for Target Products (Sports or Casino).
- 15% of NGR for Secondary Products.
Negative balances will carry over into future months (“Negative Carryover”).
3.2. Payment
Referral Commissions are payable once a month via Skrill, Neteller, bank transfer, or player account transfer, subject to meeting the minimum threshold of £50 (£500 for bank transfers).
3.3. Ineligibility
Commissions will not be paid for:
- Fraudulent or arbitrage activity.
- Customer accounts closed for legal or regulatory reasons.
- Failure to meet the minimum payment threshold.
4. Termination
4.1. Termination Conditions
This Agreement may be terminated by either party with 48 hours’ notice. Immediate termination applies in cases of breach, fraud, or failure to meet activity requirements.
4.2. Consequences of Termination
Upon termination, you must remove all promotional materials and cease using our trademarks.
5. Indemnity
You agree to indemnify Parimatch against any liabilities, losses, or damages arising from your actions under this Agreement.
6. Miscellaneous
6.1. Governing Law
This Agreement is governed by the laws of England and Wales, with disputes resolved in Gibraltar.
6.2. Entire Agreement
This Agreement constitutes the entire understanding between the parties.
For further inquiries, legal notices should be directed to [email protected].